Established in 1990 by current MD Graeme Thomson, PGM is committed to adding value through innovative sales, channel, distribution and employee programmes - plus trade promotions and redemption fulfilment.

The company’s portfolio of clients reflects the diversity of their markets, including travel, airlines, trade groups, technology, insurance, rural, electronics etc.

THE Benefits of Loyalty and Incentive Marketing:

  • Greater sales through brand loyal distribution channels.
  • Greater market share & improved customer retention.
  • Influence on purchasing behaviour
  • Reduced reliance on discounting.
  • A vehicle to communicate with an active database, and customise customer offerings due to additional information.
  • Credit management assistance
    (if point accrual is based on maintaining a current account).
  • A personal rapport with customers.
  • For coalition programs - extra member points accrual combined with partner database maximisation and shared costs.

 

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Services:

  • Strategic & tactical consulting services.
  • Programme design & positioning.
  • Creative, theming & communications.
  • Technology platforms, design & recommendations.
  • Programme launch and on-going operational management.
  • Measurement & reporting.
  • Reward redemption, sourcing and supply.
  • Reward fulfilment for in-house managed programmes.
  • Events creation & special interest activities.
  • Conference & incentive travel.
  • One-off promotions & corporate gifts.